UX and visual style for Nordiska Galleriet, a brand that sells exclusive designer furniture.

Nordiska Galleriet went through a brand update and wanted to refresh the look of their website. Along with creating a new design, there was also a major platform switch for E-commerce, PIM, CMS, and CRM.

The challenge of this project was to develop an entirely new UX and visual design within just a few weeks, considering the new platform changes.

"Furniture is the new fashion" was the guiding phrase, and we aimed to create a site with a bit of edge that would align with the new brand book, while also focusing on conversion rate optimization.